MarComTechniques Podcast

A podcast focused on integrated marketing communication and technology as a holistic approach that integrates marketing, communication, and technology.

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Episodes

Wednesday Jun 19, 2024

Why are small businesses struggling to achieve their goals? This episode delves into the hidden barriers that often go unnoticed yet significantly impact small business success. We discuss how over-reliance on external help can lead to disinterest and lack of effort from entrepreneurs, emphasizing the importance of financial investment and a strong, growth-oriented mindset.
We highlight the significance of separating personal ideologies from business strategies to avoid hindering your business's growth. Learn the critical differences between branding and marketing, and why a clear marketing communication framework is essential.
Join us as we uncover these hidden barriers and provide actionable insights to help small business owners navigate the complex landscape of entrepreneurship more effectively.
Follow on your favorite podcast platform.
https://marcomtech-niques.com/

Sunday Jun 16, 2024

Welcome to Marcom Techniques, a podcast about marketing communications and technology with special series on thought leadership. 
Today, we celebrate Father's Day and explore the unique role males play in families and leadership. 
Discover how aggressive traits and compassion work together to motivate and inspire both at home and in business.
Be sure to follow us on social media and your favorite podcast platform.
https://marcomtech-niques.com/

Wednesday Jun 05, 2024

Welcome to Marcom Techniques, a marketing communications, and technology podcast, with a special series on thought leadership.
In this episode, we explore the concept of redefining success in business and maintaining the integrity of kindness.
Often, the pursuit of career goals can overshadow the very reasons we embarked on our professional journeys—to provide better lives for ourselves and our families. Discover how to avoid letting your business become an obstacle to your freedom and joy in life. Through personal anecdotes and thought-provoking examples, we delve into the importance of setting clear objectives and maintaining a balance between being nice and being kind in business.
Learn how to make decisions that benefit both your business and its stakeholders, including family members.
Join us as we redefine what it means to be successful in business, emphasizing the value of kindness, honesty, and long-term thinking.
Don't forget to follow us on social media and your favorite podcast platform for more insightful episodes.
https://marcomtech-niques.com/
 

Wednesday May 22, 2024

Welcome to Marcom Techniques, a podcast about marketing communications and technology, featuring special series on thought leadership. Follow us on social media and your favorite podcast platform to stay updated.
In this episode, we delve into the profound difference between happiness and joy. While happiness is often fleeting and influenced by external factors, joy is a deeper, more sustainable state that stems from your inner belief system. We discuss how joy comes from meaningful accomplishments and the importance of embracing discomfort to achieve personal growth and fulfillment.
We explore the significance of surrounding yourself with the right people to maintain a growth mindset. Your inner circle should reinforce positive thinking, behavior, and responses, pushing you to overcome obstacles and learn from failures. A growth mindset allows you to achieve success, build resilience, and improve relationships.
Additionally, we break down the characteristics of a growth mindset, including alignment, shared understanding, mutual respect, flexibility, and common goals. Protect your goals and focus on your intended audience to deliver meaningful content.
Join us on this journey to discover how defining joy, embracing challenges, and fostering a growth mindset can transform your personal and business life.
Thank you for tuning in to Marcom Techniques.
 
https://marcomtech-niques.com/
 
#MarcomTechniquesPodcast #MarketingCommunications #ThoughtLeadershipSeries #JoyOverHappiness #GrowthMindset  #PersonalGrowth #ResilienceBuilding  #PositiveThinking  #BusinessTransformation

Wednesday May 08, 2024

Welcome to another episode of Marcom Techniques, a podcast dedicated to marketing communications, technology, and thought leadership. 
In this episode, we delve into the hot topic of capital gains tax policies and how they could potentially impact small businesses, investments, and economic growth.
At a time when global competition is intensifying, the issue of capital gains tax takes on a heightened importance. 
Don't forget to follow Marcom Techniques on your favorite podcast platform and across all your social media platforms. 
 
https://marcomtech-niques.com/
 
#MarcomTechniquesPodcast #CapitalGainsTax #SmallBusinesses #Investments #EconomicGrowth #GlobalCompetition #Podcast #Tech #Technology #Health #Entertainment #Realestate #Finance 
 
 

10 Essential Networking Tips

Wednesday Apr 24, 2024

Wednesday Apr 24, 2024

Welcome to Marcom Techniques, a marketing communications and technology podcast offering a wealth of knowledge and actionable strategies. This episode focuses on honing your networking skills as a valuable technique for business growth.
The podcast begins by highlighting the importance of allocating your time and resources wisely when attending networking events. Not all events will bring you business. Hence, planning is key. The subsequent tips will guide you to get the most from your networking efforts this summer.
The first tip involves aligning your branding, mission, vision, and core values with the networking events you attend. By doing so, you can connect with like-minded individuals and potential business partners with similar goals. The discussion then moves to financial planning for these events, followed by the consideration of travel aspects like hybrid events which came after 2020.
The hosts then provide advice on calculating the potential return on investment (ROI), as well as identifying and connecting with individuals of interest. 
Crafting your pitch to appeal to various audience types, making it easy to establish connections, and practicing timely follow-ups are also covered. Remember to place your new contacts in your CRM with up-to-date information and relevant reminders for follow-ups.
 
Lastly, the session covers the benefit of connecting your peers with new connections, which can help build relationships and generate goodwill for your brand. The episode wraps with Isabella Public Relations' comprehensive marketing communications offerings, advising listeners not to hesitate to seek their services.
Working with a new microphone and its settings. I hope you enjoyed the 10 networking tips!
https://marcomtech-niques.com/
#MarcomTechniques #NetworkingSkills #BusinessGrowthStrategies  #EventPlanning #BrandingAlignment #FinancialPlanning  #HybridEvents. #ROIAnalysis  #PitchCrafting  #RelationshipBuilding
 
 

Thursday Apr 04, 2024

Welcome to another eye-opening episode of Marcom Techniques, your one-stop podcast for marketing communications and technology insights. This episode sets out to illuminate the path to successfully growing wealth through real estate investments.
Navigating through the vast world of real estate could be daunting without understanding certain crucial traits. An investor may range from a house flipper to a residential landlord to a large apartment complex owner, but they all share certain key characteristics.  
Find out how to form joint ventures and access much more. Moreover, gaining knowledge across various real estate markets and understanding potential risks stand core to informed decision-making.
The ability to align an investor's brand with shared values and empathy for the community makes them stand out in the world of competition and create good public relations. 
Beyond these traits, this episode details the importance of finding ethical partners in real estate and ensuring careful due diligence before investing. Rise above the commercialized hype of quick returns on investment and harness these key traits to increase your wealth in the real estate market.
Join us on Marcom Techniques as we uncover the secrets to growing wealth through real estate investments!
Explore becoming a guest: https://marcomtech-niques.com/
Visit for more expert advice:https://isabelapublicrelations.com/
#PropertyInvesting  #EthicalPartners  #CommunityEmpathy #RealEstateInvestment #ThoughtLeader #ThoughtLeadership #Leadership #Tech #Technology #Realestate #Finance

Wednesday Mar 20, 2024

Welcome to another episode of MarCom Techniques, your go-to podcast for marketing communications and technology insights. 
In this episode, we are setting the spotlight on women and investor relations. We are talking about the work of Dr. Dana Kanze, a TEDx Peachtree speaker, who took Professor Tory Higgins' "regulatory focus" one step further to uncover gender bias in women-led startups.  
Listen to the podcast to learn how to leverage your investor pitches and avoid biased responses. 
Contact Isabella Public Relations if you need further assistance in sharpening your pitches. We hope you find value in this episode and look forward to joining us in our next one!
https://marcomtech-niques.com/

Wednesday Mar 06, 2024

Finding ways to create innovative research and development while providing great marketing tools, we must not overlook 3D Modeling and Printing. 3D modeling and printing have revolutionized the research and development process by allowing for rapid prototyping. This technology enables researchers to visualize and test their ideas in a tangible form, leading to quicker problem-solving and innovation. Additionally, 3D printing allows for the creation of complex and customized designs not previously unachievable, opening up new possibilities for product development and experimentation.
 
https://marcomtech-niques.com/
 
#OvercomingChallenges #HealthcareAdvancements #ArchitecturalDesigns #FashionInnovation #ContinuousResearchAndDevelopment #ThoughtLeader #ThoughtLeadership #Leadership #Tech #Technology #Health #Entertainment #Realestate #Finance

Wednesday Feb 21, 2024

Join us for the grand finale of the Health Initiative Series and uncover the secrets of successful marketing communications. Follow the incredible journey of Kalyan and Dr. Margie as they embrace new challenges and inspire others to do the same. Don't miss out on this opportunity to learn and grow!
#MentalHealth #Healthcare #Health #Workplace #resources
https://marcomtech-niques.com/

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